Recipe for Success: The Importance of Investing in a COO 

Although the CEO of the company often gets the most credit and recognition for company successes, the team surrounding that leader plays an important role. In fact, over 40% of the world’s companies have a second-in-command, sometimes recognized as the COO, that fills this role. The COO, or the chief operating officer, can be considered the CEO’s secret weapon. This person’s job varies based on many factors, such as CEO needs, company stage, and leadership team strengths. 

There are several different recognized types of COOs, all contributing different levels and forms of support to the CEO and the company as a whole. A talented COO will be adaptable, organized, and motivated to push the organization in a positive direction. Because of these attributes, finding an employee that is a true COO is difficult. However, there has been a recent surge in COO presence that has people talking in several fields, which is a great reason to have COO coaching in place.

Because of this resurgence, there is a greater need for properly hiring and training someone in a COO position for your business. Inefficiencies can be costly, and many organizations currently struggle to combat these. Both external and internal challenges are present for those in a COO role, further emphasizing the importance of investing in such a position.

Everyone Helps The CEO, But Who Helps The Second in Command?
Source: Diane Integrates

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