Unless you run a huge corporation with locations in multiple countries, and your products and services are available globally, it’s more likely that you want to reach a certain area with your advertising. If you run a bakery in Chicago, then you want to reach people who are actually in the Chicago area that can […]
The Entrepreneur's Guide To Freaking Out
By Liz Gutman Anxiety is a totally normal and even expected part of running your own business. Here’s how to keep from being crippled by it. As the public face of my company, I encounter a lot of pressure to appear as though I’m 100% together at all times. But, in truth, as an entrepreneur, […]
Airbnb's Work To Fight Bias And Discrimination
Over the course of my career, I’ve learned that lasting change often begins with tough, honest conversations, genuine self-reflection, followed by bold action. In the last half century, we’ve made tremendous progress toward realizing our civil rights and equal opportunity goals. But we still have a long way to go. We need to talk about, […]
Driving Growth Through Inclusive Entrepreneurship
This week we recognize August 4th as Startup Day Across America, a time to celebrate entrepreneurs and the jobs they create. It’s also an opportunity to reflect on the challenges that our entrepreneurs face and explore solutions to allow the best and brightest minds to succeed. Our country’s entrepreneurial spirit and innovative minds are the […]