Modern e-commerce stores are no longer just dependent upon the desktop shopping experience. Almost all statistics show that shoppers increasingly prefer e-commerce mobile apps features more than a traditional e-commerce website. However, using wordpress to build your business site using premium WordPress themes can have enormous benefits to your business.
using a number of people browse products across online stores by using their mobile devices, mobile apps for e-commerce businesses have all the promises and possibilities.
There can hardly be any wonder that most e-commerce stores want to have their own branded mobile apps. But before figuring out the challenges and the development cost of a mobile e-commerce app, it is important to take a brief look at the key advantages that such a move can offer.
Here we explain some of the leading benefits of mobile e-commerce apps.
- An e-commerce mobile app stays accessible all the time without depending upon the mobile browsers.
- Mobile apps offer a dominant channel for making business as most buyers access online stores through their handheld devices.
- According to most reports, customers having bought through the mobile app are more likely to return to the respective online store within a short period than traditional e-commerce stores.
- Mobile apps are highly effective in boosting customer loyalty and enhancing customer interaction, apart from playing a significant role in improving customer retention.
- By offering an intuitive and engaging shopping experience combined with easy navigation, usability, and satisfactory user experience, the e-commerce mobile apps ensure a better business conversion.
- Buyers who happen to land on online stores through mobile e-commerce apps view several times more products than traditional e-commerce stores.
Key Components and Considerations for the Cost of e-Commerce Mobile Apps
Now you are probably convinced about the benefits of building an e-commerce mobile app representing your online retail brand. But if you are a little confused about the development cost, here we help you with key parameters and considerations influencing your development cost.
Your Chosen App Features
As far as the list of features for e-commerce mobile apps is considered, both e-commerce web and mobile app stand very close to one another.
The basic e-commerce features that every online store app should have to include the following.
- User login
- User profile
- Product catalog
- Checkout process
- Product search
- Payment gateway
In case you want to equip your e-commerce mobile app with a more sophisticated user experience, consider the following list of features.
- Online chat and chatbot
- Product review
- Push notifications
- Extensive payment gateway options
- Guest login and checkout
- Wishlist and buy later options
- Social Media integration
- A variety of search filters
- Intelligent recommendation engine based on AI and ML algorithms
UI/UX Design
The UI/UX design involves real mastery as it is a crucial part of the mobile app development process, especially for e-commerce apps. To ensure customers a sophisticated and seamless shopping experience, a great UI/UX design is necessary. This user interface and user experience design cost will also influence the overall app project budget.
As for great app design, app designers focus on predicting a customer journey path and accordingly design wireframes and prototypes. Even if extensive wireframing and prototyping involves considerable cost, no app project should ignore this as it can make and break the overall shopping experience.
Target Platforms
Now, the second big consideration for which mobile platform you are going to build your e-commerce app primarily? Is it going to be iOS or Android? This consideration largely depends upon the type of business and the target audience.
Since Android boasts of a large global market with most devices, you can easily target a broad audience worldwide. On the other hand, a significant portion of Android users belongs to low-income groups. Hence, your marketing and product line was adjusted accordingly.
iOS users, on the other hand, are known for better financial strength, higher education levels, more and repetitive engagement, and increased app spending. So, if you market products that target an educated, high-income group with frequent online buying habits, iOS comes as a better platform choice.
Developer Location
The rate of developers across countries vary. Mobile app development India is known for its vast talent pool and cost advantages. The weaker currency and huge demand can be the reasons behind this. Hiring developers with a flexible schedule and opting for the available hiring model can also impact the final cost.
Support and Maintenance
We all know that an app amounts to a failure if it is not updated and maintained frequently as per the OS updates and the user feedback. If you want to opt for the support and maintenance and the development package, the final price quote can be slightly higher. The pro side of this is that the support and care can ultimately ensure you without worries.
Conclusion
All these key considerations are enough to give you the idea that predicting a development cost for your e-commerce mobile app is not easy, and it involves multiple considerations. In any case, since the advantages of having a branded app for e-commerce stores is incredible, the development cost should not deter you from your resolution. To keep costs in check, you can also consider an MVP app project to allow further value additions based on feedback.
If you’re ready to start developing your e-commerce app, contact Aalpha today!
