In every type of job, there is always room for creativity and innovation. It is not only art or technology that needs to be creative and innovative. Even in accounting there are ways to be more creative. For example; you can make more creative presentations. For this reason, if you want your employees to be more […]
IRS Piloting Program for Virtual Appeals
As part of the Taxpayer Bill of Rights posted by the Internal Revenue Service (IRS), taxpayers, including small businesses, have the ability to appeal and resolve any disagreement you might have with the IRS. To simplify the appeals process, the agency just announced a new web-based virtual conference option you can use from anywhere. One […]
Can Customers Find Your Company’s Phone Number? Here are the Places They’ll Look (INFOGRAPHIC)
Want to make it easier for customers to connect with you? Make sure you update your phone number in online directories. It turns out these are found to be the most popular means to obtain contact numbers. That’s according to new research by National Cellular Directory, a Minneapolis-based information commerce search engine. Data compiled by the […]
Does Your Small Business Really Need AI?
Artificial Intelligence (AI) can be intimidating to small businesses. In fact, a survey commissioned by Salesforce (NYSE: CRM) last year found 61 percent of small business owners felt they weren’t ready to adopt it. They felt AI was too complicated for what they needed. Salesforce wants to change that perception with its AI platform, called Einstein. […]
The Difference Between Loans, Cash Advances and Factoring
Getting the right financial product for your small business is important. However, entrepreneurs should be careful about which small business financing options they choose. Some make more sense for your company than others. Small Business Trends talked with Hanna Kassis an expert at Segway Financial about how to differentiate between loans, cash advances and factoring. “The […]
Facebook Hits 2 Billion Monthly Users
The meteoric rise of the number of active monthly users on Facebook (NASDAQ:FB) is nothing short of amazing. And when Mark Zuckerberg announced that Facebook has 2 billion monthly users, the company both appreciated the accomplishment, and the sense of responsibility that came with it. Facebook Chief Product Officer Chris Cox told TechCrunch, “We’re getting […]
Pinterest Upgrades Promoted Video With Autoplay
After introducing Promoted Video ad units last August, Pinterest is adding autoplay on those ads . This new format of video plays as soon as you scroll across your feeds. They also autoplay in the platform’s search results. New Pinterest Promoted Video Autoplay Feature “So when someone knows exactly what they’re looking for on Pinterest, […]
6 Killer Ways to Use Automated Marketing for Your Small Business
If you believe that automated marketing and email marketing automation are the same thing, you’re not alone. However, as you can see from the chart below, the use of marketing automation extends beyond email. Pulled from the pages of the Email Marketing & Marketing Automation Excellence 2017 Report, this chart reveals the top six ways marketing automation is being […]
How to Use TrueView for Shopping to Put Video Ads on YouTube
TrueView is a Google AdWords feature designed to make video advertising simple and effective. Specifically, the too, helps you place video ads on YouTube, the second largest search engine after Google, whose parent company owns both platforms. The three way marketing connection between YouTube and your business comes together with TrueView for Shopping. How to […]
Spotlight: AliDropship Makes Life Easier for eCommerce Businesses
Starting an eCommerce business can be a lot easier with the help of a drop shipping company like AliDropship. You can read more about this small business and the services it provides to eCommerce businesses in this week’s Small Business Spotlight. What the Business Does Offers services for drop shipping businesses. Yaroslav Nevsky, CEO of AliDropship […]